Blog, Hall of Shame

Unimaginative Branding uses Economy like Natn’l Holiday

March 17, 2009 View Comments

Just like every retailer and service provider across North America celebrates Boxing Week Blowout or President’s Day or Canada Day, everyone is scrambling to assure consumers they are affordable in these tough economic times.  It’s like the entire year is “Tough Economy Dayz at Ashley Shaeffer BMW.”  Gimme a break!
Sonic says they are an ideal date [...]

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Blog, Hall of Shame

Oly Mascots Look Lame in Plain Jane GM Trucks

February 2, 2009 View Comments

Oh come on Olympic marketers!  I was at the Chinese New Years parade in Vancouver yesterday along with 50,000 other cold and wet people.  Only in Vancouver would we stand outside for 3 hours in the pouring rain whilst freezing our tushes off.  Anyways, my beef is with the GM and/or VANOC marketers that allowed [...]

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